We sell The General's Hot Sauce products online! Zing Bias developed this custom e-commerce solution, created all the visuals, consulted on naming / product combos, developed a companion recipe microsite, and created a channel for B2B wholesale leads.

A lot of effort went into developing creative to promote The General's Hot Sauce as a company, charity engagements, and product offerings. Using this portal, our B2B customers, influencers, and media have access to our creative assets.

Zing Bias developed an affiliate engine that enables veterans and active / reserve duty members to earn income by promoting TGHS products. Integrated with Shopify through multiple apps, the platform allows members to track their daily earnings.

We know you WANT IT HOT! If you love our sauces, you'll love these recipes. Dips, dressing, snacks, cocktails, meals, and baking ideas from the General himself. Basic concoctions for knuckle draggers to fancy dishes for culinary pros.

Leveraging the convenience of Amazon's FBA (Fulfillment by Amazon) sales channel has proven to be a profitable move, making it easier for customers to add our sauce to their orders. This not only boosted sales but also expanded our mission's reach, increased traffic, and drove more direct orders through our own online store.

To connect TGHS with individual stores, retail chains, and food brokers, Zing Bias established a strong presence on product discovery platforms like FAIRE. This strategic move unlocked access to new vendors and international markets, paving the way for long-term sales relationships.